BECOME A SPONSOR
BE SEEN AT THE COOLEST PLACE IN THE EAST BAY!
We welcome customizing benefit packages to fit the specific needs of our Title, Presenting,
and Platinum sponsors.
THE TRADITION
The Walnut Creek Downtown Association and the City of Walnut Creek are excited to bring the sparkle back to downtown Walnut Creek this holiday season!
Now in its 19th year, Walnut Creek On Ice (WCOI) is a beloved and much anticipated community tradition that takes place in Civic Park in the heart of Walnut Creek. This year, the tradition returns from November 22, 2024 – January 12, 2025!  Â
Walnut Creek On Ice is a fun destination that draws people of all ages and from all over the Bay Area to skate, celebrate, shop, dine, and stroll throughout the entire holiday season.
THE HOLIDAY DESTINATION
Walnut Creek On Ice is one of California’s largest outdoor ice-skating rinks boasting an action packed 64’x100’ of skating surface. The seasonal winter wonderland, with its dramatic tenting, festive decorations, and holiday music set against the backdrop of tree-lit Civic Park, is just steps away from the East Bay’s premier shopping and dining.
The facility offers day and nighttime skating, special events space, skating academy, hockey lessons and pick-up games, and field trips. Walnut Creek on Ice is the go-to destination in Walnut Creek during the holiday season.
THE BENEFITS
The partially enclosed rink is open daily, rain or shine, giving more than 7 weeks of continuous brand exposure to more than 40,000 skaters and more than 60,000 spectators. An additional 40,000 or more vehicles pass by this eye-catching winter wonderland each day.
A multimedia marketing campaign that runs from October through January provides even more valuable exposure to your brand during this very lucrative time of year. Our strong partnership with BART draws attention to WCOI system-wide throughout the season, attracting visitors from all over the Bay Area.
Sponsorship makes it all happen! Additional benefits include complimentary skate passes, invitations to a VIP sponsor party, private ice sessions, on-site activations, and signage.